Case Study

CREW HQ

A comprehensive crew directory and networking platform for the super yacht industry — connecting crew with captains, agents and yacht management companies worldwide.

CREW HQ website
CREW HQ
United Kingdom
Marine & Super Yachts
Drupal 7 / PHP
Design, Development, Hosting
Active
The Brief

Building a global crew network


CREW HQ needed a comprehensive online platform that would serve as the central hub for super yacht crew worldwide. The existing process of crew recruitment was fragmented — relying on word of mouth, paper CVs and disconnected databases.

They needed a platform where crew could create detailed profiles, captains could search for qualified candidates, and yacht management companies could manage their recruitment pipeline. The system also needed to support events, job listings and a premium membership model.

Team working on CREW HQ project
Custom Drupal development
Our Solution

A custom Drupal-powered directory


We built CREW HQ on Drupal 7, chosen for its powerful content modelling, user management and taxonomy capabilities. The platform features a full directory listing system where crew members can create rich profiles with qualifications, experience, certifications and availability.

The search and filtering system allows captains and agents to find crew by role, qualifications, location and availability. Premium membership tiers provide enhanced visibility and additional features — powered by a custom e-commerce integration.

We needed a local expert we could trust. Overtone consolidated our digital assets, and resolved our technical issues.

— CREW HQ Team
Key Features

What we built


Crew Directory

Searchable directory with detailed profiles, qualifications, certifications and availability status.

Secure Member Areas

Private profiles, messaging, bookmarks and favourites behind authenticated access.

Premium Memberships

Tiered subscription model with enhanced visibility, featured listings and priority placement.

Advanced Search

Filter by role, qualification, experience level, location, availability and certification type.

Events Calendar

Industry events, boat shows and networking meetups with registration management.

Time-Based Automations

Automated profile reminders, subscription renewals and content scheduling.

Technology Stack

Built with


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